My USAA campaign is out. So curious to see the video edited from this shoot but the print ads our no
My USAA campaign is out. So curious to see the video edited from this shoot but the print ads our now in magazines. The idea behind this shoot was “never stop being their protector” and we decided to shoot from a high perspective to give the sense of “all seeing” or “bird’s eye view.” The only concern with that was we did not want it to feel like the person who is their protector was no longer alive. It was shot in my favorite part of the world, northern california, the shoot had some beautiful and well trained dogs and a great crew! -- source link
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