The Coolest Ice Cubes EverIn an award-winning campaign for Suntory Whisky, creative agency TBWA\Haku
The Coolest Ice Cubes EverIn an award-winning campaign for Suntory Whisky, creative agency TBWA\Hakuhodo used a CNC (computer numerical control) milling machine or router, to carve and whittle ice cubes into these amazing sculptures. To prevent the cubes from melting, the CNC router was kept chilled to a temperature of -7 degrees Celsius (about 19 Fahrenheit), and each cube took between 1-6 hours to complete. For more information you can visit the official microsite at 3drocks.jp. [Sources: AdWeek, CNET, TBWA\Hakuhodo] via Twisted Sifter -- source link
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