vklaus:fleshcoatedtechnology:Prototype - Viktoria ModestaChannel 4’s latest collaboration with the w
vklaus:fleshcoatedtechnology:Prototype - Viktoria ModestaChannel 4’s latest collaboration with the worlds first bionic pop artistDirected by Saam FarahmandStyling by Joanna HirOn Sunday 14th December during The X Factor Final on ITV, Channel 4 will introduce the nation to an alternative pop artist – Viktoria Modesta.Launching as part of the channel’s brand campaign ‘Born Risky’ The promo presents Viktoria, every inch a new contemporary artist … but with a difference that sets her apart from the idealized form of a pop artist: A prosthetic limb.It is a difference too far for the music industry to date, and the reason why Channel 4 has given her this important platform. Viktoria challenges our pre-conceptions of what a pop artist could be.She treats her amputeeism as empowering, as part of her artistic expression which can thrill and influence - not an accident of nature which demands sympathy.She defies being categorized and makes us re–think the meaning of the word ‘disabled’.In the same way that Channel 4’s Superhumans campaign during the London Paralympic Games in 2012 altered perceptions of disability in athletics, Viktoria’s Prototype shines a light on stigma, questions normal ideas of sex and beauty and celebrates being different.[x]So I guess I can add cool black spike leg to my list of fetishs -- source link
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