Michelin card game, 1920. This incentive was given to good customers in the USA. Via bibimageThe Mic
Michelin card game, 1920. This incentive was given to good customers in the USA. Via bibimageThe Michelin Man or “Bibendum” was introduced at the Lyon exhibition 1894 and is one of the oldest trade marks. Originally drawn by french illustrator O'Galop, the shape of Bib changed over the years. Also he is a non-smoker nowadays. -- source link
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