books0977:The August Century / Midsummer Holiday Number (1896). Joseph C. Leyendecker (American, 187
books0977:The August Century / Midsummer Holiday Number (1896). Joseph C. Leyendecker (American, 1874-1951). Poster. Printer: W. B. Orcutt Co., New York.This is the prize-winning design in The Century contest that got Joseph Leyendecker started on his long career. The model’s gold hair and the red stylized poppies dominate the inviting design. Although he was one of America’s favorite illustrators and trend setters in graphic design, Leyendecker remained an intensely private person throughout his life. He studied at the Chicago Art Institute while apprenticing as an engraver; from the age of twenty he made his living as an illustrator. -- source link
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