{Retail therapy during the lunch break. London-based Campaign recently completed 3.1 Philip Lim&rsqu
{Retail therapy during the lunch break. London-based Campaign recently completed 3.1 Philip Lim’s Flagship store in New York. The space reflects the brand’s modern luxury philosophy, creating a canvas to showcase the 3.1 Phillip Lim collections of Womenswear, Menswear and accessories. Taking inspiration from the concept of studio luxury and a play between two seemingly opposing ideas, the design of the flagship boutique brings together contradictory materials, mixing the luxurious with the humble in unexpected ways. Luxury materials such as marble, onyx, Corian, champagne gold finished metal, and green mink have been elegantly curated in the new store alongside MDF, ply and plasterboard – everyday materials more commonly used in construction.} Key architectural features include a curving, white washed plywood wall and oversized stone steps along the back of the store. Groups of large studio canvases which line the boutique walls are inspired by the work of renowned photographer Bill Jacobson and his recent series of minimal still-life images placing rectangles of various sizes in different settings. Collections are displayed on bespoke designed fittings echoing the casual elegance of the brand. Minimalist metal rails in champagne gold finish, and white Corian and mint-hued marble tables compliment the 3.1 Phillip Lim range. The unconventional and unexpected use of mixed materials is also evident in the flooring, which utilises grey limestone and exquisite blue Bahia marble tiles at the entrance for maximum drama. The tiles are arranged in a classic chequered pattern, the layout subverted by their juxtaposition to the poured concrete floor featured in the space beyond the entrance. Inlaid brass strips mark out the pattern and add a note of classical refinement. -- source link
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