These fashion entrepreneurs are stretching activewear beyond yoga pantsNina Faulhaber, cofounder of
These fashion entrepreneurs are stretching activewear beyond yoga pantsNina Faulhaber, cofounder of tech-infused clothing brand ADAY, told Mic that cheap, disposable, easy-to-produce fashion is a “sick, eternal cycle.” So, Faulhaber and Meg He — a former colleague of Faulhaber’s from Goldman Sachs — launched ADAY, a tech-infused clothing startup striving to make fashion both mindful and cross-functional. The core mission, said Faulhaber, is to help people go from “consuming things to more consuming experiences.” By providing capsule clothing made of fabric that’s as high-performance as the people who wear it, the clothes are meant to outlive all seasons in both quality and style while simplifying one’s wardrobe. Read moreIn collaboration with FedEx -- source link
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