Pierre Alexander Aveline, The Signboard of the Gersaint Gallery, c. 1732, etching with line engravin
Pierre Alexander Aveline, The Signboard of the Gersaint Gallery, c. 1732, etching with line engraving, 587 x 865 mmIn the eighteenth century, a dealer named Gersaint, whose shop is shown in this print, based on a painting by his friend Watteau, set the standards that would lead to the highly professionalized dealer of the future, publishing catalogues, organizing auctions with viewing periods and traveling in search of stock. -- source link
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